Art and Design

🎨 Art and Design Online Course Overview

🔍 Course Title:

Foundations of Art and Design: Visual Creativity for Beginners

🎯 Course Objective:

This course introduces learners to the fundamental principles of art and design, helping them develop visual literacy, creative thinking, and technical skills. Students will explore multiple mediums, learn design theory, and complete creative projects to build a personal portfolio.

🗓️ Course Duration:

8–12 weeks (Self-paced or instructor-led)

🧑‍🎨 Target Audience:

• Aspiring artists and designers

• High school and college students

• Hobbyists and creative professionals seeking a refresher

• Anyone interested in building a portfolio

📚 Course Format:

• Video lectures

• Readings and visual references

• Hands-on projects

• Peer feedback & community discussion

• Quizzes and reflections

• Final portfolio submission

📖 Course Content & Weekly Breakdown

Module 1: Introduction to Art and Design

• What is Art? What is Design?

• The history and evolution of visual expression

• Differences and overlaps: Fine art vs. graphic design

• Creative careers in the art & design industry

Module 2: Elements of Art

• Line, Shape, Color, Texture, Space, Value, Form

• Practical sketching and observation exercises

• Color theory basics (color wheel, harmony, contrast)

Module 3: Principles of Design

• Balance, Contrast, Emphasis, Movement, Pattern, Rhythm, Unity

• Composition strategies

• Analyzing famous artworks and designs

Module 4: Drawing and Illustration Techniques

• Tools and materials (digital and traditional)

• Figure drawing, perspective, still life

• Intro to digital illustration (using tools like Procreate, Adobe Fresco)

Module 5: Typography and Layout Design

• Understanding typefaces and fonts

• Basics of layout and composition in design

• Creating poster and flyer mockups

Module 6: Visual Storytelling and Concept Development

• Storyboarding, symbolism, narrative art

• Developing visual concepts from ideas

• Sketchbook and ideation practices

Module 7: Introduction to Digital Tools

• Overview of Adobe Creative Suite (Photoshop, Illustrator)

• Introduction to Canva, Figma, or Procreate

• Creating a simple digital design project

Module 8: Portfolio Development

• Selecting and organizing your best work

• Writing artist statements

• Presenting work for critique or applications

• Final project: Digital or physical portfolio

🧠 Assessments and Deliverables

• Weekly exercises and mini-projects

• Quizzes on theory and terminology

• Peer critiques and discussions

• Final portfolio project with review